Test & Target campaign list v0.2
Client: bankofamerica
Active After: 2012-05-10
Campaign Name
Last Modified
BOA_OLB_BBI_Overview 1:1
2012-05-17 16:03
BOA_OLB_BBI_Overview *PRELIVE*
2012-05-17 15:59
BOA_OLB_DP_Details 1:1
2012-05-17 14:14
BOA_OLB_CC_Details 1:1
2012-05-17 12:25
BOA_CONSUMER_SPANISH_HOMEPAGE 1:1
2012-05-17 10:31
BOA_CONSUMER_SPANISH_SIGNOFF_HOMEPAGE 1:1
2012-05-17 10:31
BOA_CONSUMER_HOMEPAGE C (H2 & H3) 1:1
2012-05-17 10:30
BOA_CONSUMER_HOMEPAGE A (*PRELIVE*)
2012-05-17 10:28
BOA_CONSUMER_HOMEPAGE B (HERO & H1) 1:1
2012-05-17 10:28
BOA_CONSUMER_SIGNOFF B (HERO & H1) 1:1
2012-05-16 21:09
BOA_CONSUMER_SIGNOFF C (H2 & H3) 1:1
2012-05-16 21:08
[MULTI-013-AB] MP Card Season (non-offer) - QA
2012-05-16 19:24
[AIM-019-MVT] PRN MVT - Live (4/24/12)
2012-05-16 15:58
BOA_SB_SIGNOFF 1:1
2012-05-16 14:48
BOA_SB_HOMEPAGE 1:1
2012-05-16 14:32
BoA_OLB_CC_Details *PRELIVE*
2012-05-15 15:58
OLB-015-MVT OLB Overview 3x2 MVT - Live 05/14/2012
2012-05-15 14:36
OLB-015-MVT OLB Overview 3x2 MVT - QA
2012-05-15 11:40
[MULTI-014-AB] MP Card Season (offer) - Live (5/14/12)
2012-05-14 15:04
[MULTI-013-AB] MP Card Season (non-offer) - Live (5/14/12)
2012-05-14 15:03
[MULTI-014-AB] MP Card Season (offer) - QA
2012-05-14 15:00
OLB-018-AB Mobile Banking Banner Update - Live 05/14/2012
2012-05-14 11:33
[OLB-017-AB] Mobile Banking Solution Page A/B - Live 05/14/2012
2012-05-14 10:43
[MULTI-009-AB] MP Updates (Live - 4/11/12)
2012-05-10 17:03
MULTI-011-AB Money Management General Banker A/B - Winner Recipe B Live 05/10/2012
2012-05-10 17:00
MULTI-007-AB Money Management Branch Seeker A/B - Winner Recipe C Live 05/10/2012
2012-05-10 16:59
MULTI-012-AB Money Management iATM A/B - Winner Recipe A Live 05/10/2012
2012-05-10 16:58
CARD-021-MVT Card Preferred Masthead - QA
2012-05-10 14:21
OLB-014-MVT OLB Masthead MVT (5/1)
2012-05-10 12:33
[AIM-AB-015] $500 CMA Offer - Live (5/7/12)
2012-05-07 12:01
[AIM-AB-015] $500 CMA Offer - QA
2012-05-07 11:59
8.5 Email 01770 DFS Auto Loan (Live 1/6)
2012-05-04 16:25
[SB-AB-013] Small Business LP Paid Recipe B Winner Live 5/3/12
2012-05-03 16:47
Credit Card POC
2012-05-01 12:07
BAC-MON-SB: QA: 4/30/12
2012-04-30 17:19
Monitoring - SB Deposits (2/9/12)
2012-04-30 17:14
BAC-MON-Credit Cards: QA: 4/26/12
2012-04-27 15:12
BAC-MON-Checking: QA: 4/23/12
2012-04-26 16:35
BOA_OLB_DP_Details *PRELIVE*
2012-04-24 16:10
[CARD-AB-014] Multi Card Search LP - Winner B (4/23/12)
2012-04-23 18:34
Merrill Edge PRN QA - 03/19/12
2012-04-18 15:31
BAC OLB Bill Pay Masthead 3x2 MVT - Dynamic Text and Images POC- Recipe A Only (Live 05/10/2011)
2012-04-18 12:52
DEP-MVT-002 Checking Choice MVT Phase 2 (Recipe C Only)- Live (10/13/2011)
2012-04-18 12:52
DEP-MVT-004 Mobile Banking Masthead - Staging
2012-04-18 12:52
HLI-AB-006 Refinance SASO - QA
2012-04-18 12:52
[OLB-016-AB] OLB Monitor Live (4/5/12)
2012-04-06 10:07
Cash Rewards OLB Monitoring Campaign - QA
2012-04-04 12:39
Card Search LP5 Monitoring Campaign - Live 12/15/2011
2012-04-04 12:32
Multi Product Search Monitoring Campaign - Live 12/15/2011
2012-04-04 12:31
Mobile Banking Solution Monitoring Campaign - QA
2012-04-04 12:29
[SB-AB-011] SB SASO Cards Layout Retest (Live 4/28 3:40pm)
2012-03-29 10:08
Deposits Order Confirm - Pend Focus: Monitor: LIVE: 3/15/12
2012-03-20 13:11
Legacy Checking Compare Monitoring (3/7/12)
2012-03-09 15:30
Legacy Checking Overview Monitoring (3/7/12)
2012-03-09 15:30
** BAC Header mBox Swizzle Test 02/06/12 QA **
2012-02-29 14:47
MultiProduct Monitoring Campaign Zoltan
2012-02-16 14:21
BOA_SASO *TEST*
2012-02-08 16:09
BoA Legacy Flash 044 CS - QA
2012-02-07 12:46
Checking Flash Tool Monitor (12/21/11)
2012-01-26 12:20
Checking Flash Tool Monitor (12/21/11) (Copy) - QA
2012-01-26 12:20
[OLB-MVT-002] iPad L3 Solution Site 3x2 MVT - Recipe D Live 01/17/2012
2012-01-19 11:59
DCS Flash Tracking - QA
2011-11-14 17:09
[OLB-AB-015] OLB Bill Pay LP Video Phase 2 Test A/B Recipe B Winner Only (Live 08/23/2011)
2011-08-23 18:16
HL&I Borneo/Bridetree Redirector (06/21/11)
2011-08-08 19:09
HL&I Borneo/Bridetree Redirector Phase 2 (07/15/11)
2011-08-08 19:07
Deposits - US Airways Check Card Banner A/B - Winner Recipe D (QA to export HTML "?adtest=usair")
2011-08-08 08:59
HL&I Borneo/Bridgetree JS (06/21/11)
2011-07-20 08:41
2.4 - Free Checking - Monitor OLB Status (Launch 5/5)
2011-07-20 08:40
[DEP-AB-006] 2.8 Choice template A/B - Recipe C (07/19/11)
2011-07-19 11:05
HLI-MVT-002 Refi Hero - QA
2011-07-18 15:24
HL&I Borneo/Bridgetree JS Phase 2 (07/15/11)
2011-07-15 17:08
[CARD-MVT-002] Card Flash MVT - Recipes A,D,G (07/11/11)
2011-07-11 11:56
Small Business Advantage Landing Page Value Props- (Winner only - 07/05/2011)
2011-07-05 17:51
Mass Market - Cash Rewards SASO Recipe C Winner (Live 06/21/2011)
2011-06-21 14:26
HL&I Borneo/Bridgetree Non JS (06/21/11)
2011-06-21 12:18
Cards SASO Layout - QA 02/25/2011
2011-05-17 12:50
Cards SASO Layout - Winner Recipe C (3/28/2011)
2011-05-17 12:49
*Floodlight Monitor (Cards Search LP)
2011-05-11 15:17
Affinity Marketing Experiments Monitor
2011-05-10 15:15
** non-js test
2011-05-04 09:59
Dart Tag Plugin Offer - Proof of Concept
2011-05-03 15:07
SB SASO Layout Retest - QA
2011-04-28 15:41
POC Merrill Swap Div (QA ?odtest=demo_B)
2011-04-27 18:42
Cards Rewards Monitor - 12-15-2010
2011-03-08 12:11
Small Business Advantage - Default Recipe Only (Live 1/17/2011)
2011-02-15 16:18
PS - HE DR "Learn" Headline 12/8/10
2011-02-01 14:07
BAC Monitor Mbox on Mark Hendrix Demo Page (live 2/1)
2011-02-01 12:53
PayNow SWF POC
2011-01-31 15:24
** Cards Rewards Monitor - (QA - 12-17-2010)
2011-01-24 14:50
** Test Adbox Mobile/Desktop Profile
2011-01-04 18:15
Test Credit Card Apps for ME Test (12/1)
2010-12-01 16:16
ZZ- Marketin Experiments
2010-12-01 15:24
Monitor – Check Cards App (9/17)
2010-09-17 16:35
Monitor – Deposits App (9/15/2010)
2010-09-15 12:08
Small Business Fundamentals Flashbox (Launch 7/26) Highlight B2 Only
2010-08-05 14:33
Small Business Fundamentals Flashbox (Launch 8/5) Masthead A/B
2010-08-05 14:31
Statement Credit Cash Rewards Round 2- Live (7/12)
2010-07-13 13:37
TOLA Display Test - Paperless (Launch 6/30) (Rec A&C only)
2010-06-30 17:27
Deposits – US Airways Check Card Monitor
2010-06-22 16:15
Power Rewards Masthead (Launch 6/21)
2010-06-21 16:59
ML Banner (2010_05_26)
2010-05-26 11:31
ML Banner Test (2010_05_19)
2010-05-26 10:46
ML Banner Test (2010_05_18)
2010-05-19 14:24
Monitor - MLB CC Search LP conversions (5/10)
2010-05-18 16:40
ML Banner Test (2010_05_14)
2010-05-18 13:22
ML Banner Test (2010_04_05)
2010-04-23 14:33
Monitor: all conversions
2010-04-02 16:16
3.4 Small Business Add It Up Followup (Push winner 1/27)
2010-01-27 12:36
Monitor Checking
2009-12-16 18:00